Thursday, January 10, 2008

Obama Wins at the Bookstore

Will the battle for the US presidency be won in a bookstore? Probably not, but in an era when the media likes to make much of the goofiest little things, expect to be hearing more about this: U.S. presidential contender Senator Barack Obama’s books Audacity of Hope and Dreams From My Father have recently been outselling Senator Hillary Rodham Clinton’s Living History by a fair margin.
According to Nielsen BookScan, which tracks about 70 per cent of industry sales, Living History averaged around 1,000 sales a week in December and early January, compared with more than 7,000 a week for Audacity of Hope and more than 2,000 for Dreams From My Father.
The quoted piece is here.



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